RETURN TO "Day 3: Campaignfest"

Castaway Emails Workshop: Igor Writing – Email 6

  • Practical
  • 12+ minutes Duration
“Two things help when I don’t know what to write about. 1) I consume existing content that gives me ideas and 2) I go talk to people who are experienced in that field.”
- Igor Kheifets

Coming up with great email content isn’t as hard as people think it is and that’s evident in this training session. Going deeper into other niches, Igor writes an email that centers around a man going back to college at 50 years old. It was a fun exercise and there’s definitely something to learn.

Email Writing

  • The participants suggest online college as the offer to promote [0:30]

  • Igor brainstorms with the audience [0:35]

  • The audience chose to go with a story template [3:39]

  • Igor commences email writing [3:55]

  • Igor concludes email writing [10:35]

  • Igor reads out the email [11:36]

    Looking for the handout? Check out this link! 

Next Up
6:26

Castaway Emails Workshop: Igor Writing – Email 5

 30-Day Cast Away Email Schedule