RETURN TO "Day 2: Email Rules"Email Subject Lines Exercise Email File
Email Writing Workshop: Igor Writing Part 2
“Write the email first, come up with the subject line later.”
- Igor Kheifets
After a vivid demonstration of how to write compelling emails, it’s the turn of the attendees to write their own emails. Igor asks them to pull out the list of ideas they wrote earlier on and turn one of the ideas into an email. While they’re writing emails, one of the participants gave Igor an email subject line and Igor once more demonstrates his email copywriting skills and wrote an engaging email.
If you’re multilingual and you can’t remember the word to use in English, use Google Translate to figure out what the word is. If you don’t like that word, you may use WordHippo to find another version of it.
Looking for the handout? Check out this link!