RETURN TO "Day 2: Email Rules"
Email Writing Workshop: Q&A 2
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Theory
“Addressing concerns your market has will get more people to buy your product then claims ever will.”
- Igor Kheifets
In this video, Igor went round to appraise and criticize the emails the audience wrote. He made all the necessary corrections and also gave some tips in the process.
Email Content tips
Don’t be too ‘salesy’ in your pitch. Try to appeal to your prospects’ world by addressing their needs and concerns.
Always attach your free gift to an action they have to take.
Looking for the handout? Check out this link!
Email Subject Lines